How to grow the next big podcast on Spotify in 2025 🏆

The Spotify "Now Playing" summit was my Met Gala. Here is what I learned.

Nov 15, 2024

∙ Paid

This Tuesday, I attended Spotify’s “Now Playing” summit. It was an event for Spotify’s top podcasters; from Emma Chamberlain, to Colin & Samir, to Jay Shetty to Drew Afualo. I was in podcast heaven!

cocomocoe

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But at the conference, they made a huge announcement about who and what types of shows they will be promoting in the feed in the upcoming year.

It’s been a while since I walked away from something feeling super inspired but that is how I felt with this! I even made a TikTok briefly discussing the update that had great discussion.

@cocomocoe What will the next big podcast to become a household name be doing differently from everyone else in a year from now? Here’s what I took away from the big Spotify announcement yesterday.

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Here is what they want creators to do in 2025 to get pushed in the podcast and shows feed to millions of new listeners:

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How to grow the next big podcast on Spotify in 2025 🏆

The Spotify "Now Playing" summit was my Met Gala. Here is what I learned.

But at the conference, they made a huge announcement about who and what types of shows they will be promoting in the feed in the upcoming year.

Here is what they want creators to do in 2025 to get pushed in the podcast and shows feed to millions of new listeners:

This post is for paid subscribers