Yes, TikTok can sell to a U.S. company. But here's why that probably won't happen.

And even if it does sell, the app and the creator economy will be in an even worse position than now. Here's why...

Conversations around a potential TikTok ban have been taking place since 2020. But this time, it feels real. One thing that made it feel real for me was how quiet Congress was when they passed the recent bill. As of this week, President Biden signed the bill. This means TikTok has 6-9 months to sell to a U.S. company or be banned forever.